Director - Industry Vertical Sales ,
Hewlett Packard Enterprise
Barun Lala is Director of Industry Vertical Sales for Hewlett Packard Enterprise (HPE) Commercial & Public Sector Sales in India. In this role, he provides leadership and direction for the growth of Commercial Enterprise and Public Sector accounts for HPE across India; building capacities through development of programs and solutions, enhancing selling capabilities and operational excellence and managing the P&L for this customer segment.
In his earlier role, he led HPE’s Indirect Sales, where he was responsible for overall Channel Strategy & Emerging Market Sales. Priot to this appointment, Barun was Director – Storage, and was responsible for overall strategy (Revenue, Profit & Loss, Marketing & Sales) for HP Storage in India. Earlier to that, he was Director - Enterprise Server, Storage & Networking Sales for HPE.
In his 19+ years with HPE, Barun has held various positions including Director – Business Critical Servers & NonStop Platform, Country Manager – MDI (Manufacturing & Distribution Industry), Location Head – Eastern Region. He has had a solid front line sales experience as well as handling multiple Product Business Unit roles within HPE.
Prior to joining HPE, Barun led sales and marketing organizations in various Indian IT companies like Wipro, IDM etc.
Barun has completed his Engineering from Jadavpur University & Post Graduation in Computer Application from Regional Computer Center, Jadavpur. He has over 25 years of experience in the IT industry.